Every new restaurant’s worst nightmare is for guests to see the food as not living up to the exceptional views. To differentiate Elevation, we made sure to focus heavily on the food first and foremost. Of course it helps having those Instagram worthy views of the valley and river below, but creating a strategy tailored to this restaurant’s unique challenges was our first priority.

With a steady stream of positive reviews and press, Elevation is well on its way to establishing itself as a go to Queenstown culinary destination. Whilst this style of polished content is not right for every restaurant, when done well for the right brand, it has the potential to truly set your business apart from a very noisy food scene.

We created a bespoke style for Elevation that not only incorporated existing design but also highlighted the aspects of this business that allow it to occupy its own unique niche as a milestone establishment for locals and a premium must do for visitors.